Alliance Activities : Publications : Market Research |
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Publications – Market Research
Americas Smart Card Market Analysis Report
The Smart Card Alliance, in collaboration with consulting company Frost & Sullivan, undertook an exercise in 2005 to evaluate the North and Latin American microcontroller smart card markets. The resulting report, Americas Smart Card Market Analysis, concludes that the smart card market will grow rapidly over the next five years throughout the Americas. The study provides detailed analysis of the size and growth of both microcontroller smart card shipments and revenue through 2010 by market sector, along with an analysis of key market trends and drivers. Download executive summary. View more information.Contactless Payments: Consumer Attitudes and Acceptance in the United States
The Smart Card Alliance commissioned an independent survey of consumer attitudes toward contactless payment devices in August, 2006. The survey, conducted by Javelin Strategy & Research, concluded that there is a large, untapped market for the use of these devices. This report summarizes the key findings of the market research. Download report. View full executive summary.EMV Migration Study and Market Analysis on Mexico and Brazil
With Mexico and Brazil already well on their way to full migration, the Smart Card Alliance Latin America and Visa Inc. commissioned First Annapolis Consulting to survey issuers and acquirers in Brazil and Mexico on the current state of EMV migration and the long-term growth of the EMV market. The resulting report provides a detailed review of the adoption drivers, implementation considerations, migration strategies, business impact and evolution for Brazilian and Mexican issuers and acquirers. The study forecasts the size of the EMV/chip market in Brazil and Mexico through 2015, including chip cards, point-of-sale terminals and transactions. The report is available for a fee to both non-members and Smart card Alliance members. View report description.
