Alliance Activities : Events : EMV Migration and Market Analysis: Mexico & Brazil

EMV Migration and Market Analysis: Mexico & Brazil

Dates: December 1 & 8, 2009

Thank you for attending the EMV Migration and Market Analysis: Mexico & Brazil web seminar.

Understanding the drivers and best practices for EMV/chip card implementation is critical as the global payments industry continues its migration to chip technology for credit and debit cards. With Mexico and Brazil already well on their way to full migration, the Smart Card Alliance Latin America and Visa Inc. commissioned First Annapolis Consulting to survey issuers and acquirers in Brazil and Mexico on the current state of EMV migration and the long-term growth of the EMV market.

This webinar reviewed highlights from the study and provided perspectives on the key factors influencing adoption of EMV in Mexico and Brazil and future directions in the market.

View recorded web seminar:

Download web seminar presentation:

For information on how to order the full report, plase visit /pages/publications-scala-emv-market-study, or contact Edgar Betts, ebetts@smartcardalliance.org.